January 9, 2018

EthOss® to launch innovative dental technology to Middle East

British company EthOss® Regeneration Ltd is set to bring its innovative synthetic bone graft technology for dental implantology to the Middle East for the first time at AEEDC Dubai 2018.

The award-winning company’s primary product, EthOss®, will be launched at AEEDC Dubai, the Middle East, North Africa and South Asia (MENASA) region’s biggest dental show and second biggest in the world, following the rapid growth of the company and use of the technology across Europe over the last two years.

EthOss® has proved hugely popular with dentists across the globe due to a number of benefits to both end-user and patient.

The unique composition of EthOss®, which has a built-in cell-occlusive barrier, removing the need for a  separate collagen membrane, provides a highly stable graft and typically produces 50  per cent new bone after 12 weeks.

EthOss® is a bi-phasic synthetic material made from a mixture of beta tri calcium phosphate and calcium sulfate and is completely free from animal or human content.

The built-in membrane function prevents soft tissue ingress and helps to dramatically speed up healing times, by allowing the periosteum (and the related blood supply) direct contact with the graft site. This means surgical procedures can be completed much more quickly and reliably, benefitting both patient and dentist.

EthOss® will be presented at the three-day exhibition, which takes place at the Dubai International Convention & Exhibition Centre from 6-8 February, by the company’s Clinical Director, internationally renowned dentist Dr Peter Fairbairn, and Managing Director, Dr Paul Harrison.

Dr Harrison said: “EthOss® has generated substantial interest from distributors across the world over the last two years and we now look forward to being able to satisfy the growing demand in dental markets across the MENASA region.”

As the biggest dental exhibition and congress in the MENASA region, expected to attract more than 50,000 delegates from 130 countries over the three days, the EthOss® team is hoping to secure commercial partnerships with potential distributors and end-users from across the region.

AEEDC will take place between the 6-8 February 2018 at the Dubai International Convention & Exhibition Centre. EthOss® Regeneration Ltd will be located at Stand C21 in Hall 4.